Empleos de brand manager

Who we are...

At AWWG, transformation is embedded in our DNA. Founded in 1998 under the name of Pepe Jeans Group. With headquarters in Madrid, Spain, and design offices in London and Nice, this global fashion group integrates the iconic brands Pepe Jeans London, Hackett, and Façonnable. AWWG also has the master franchisee and agency for Tommy Hilfiger (Spain and Portugal) as well as the agency for Calvin Klein, DKNY, Donna Karan, and Karl Lagerfeld (Spain and Portugal).

AWWG currently has over 3,500 points of sale, a presence in 86 countries globally, and a workforce of more than 4,500 employees of 79 nationalities. As a global retail platform, the Group is committed to constant evolution and to creating brand equity by transformation, in line with the changes, challenges, and inherent needs of the industry. The three iconic brands are unified as part of AWWG while each maintains its own strong DNA and values, built up over thirty years in the retail sector with strong design teams, product development, and brand enhancement. AWWG continuously evolves, pushing the limits and defying the status quo to create value through innovative, aspirational, and sustainable products that prioritize excellence, craftsmanship, differentiation, and quality.

The Project
Leading the planning and execution of marketing initiatives across both brands, coordinating campaigns, retail activations, events, and brand communications to strengthen brand visibility, enhance customer engagement, and support commercial performance.

What will the role entail?

• Assistance to the manager in the development, implementation, and monitoring of the marketing plan and strategy of both brands and in the management of the assigned annual marketing budget.
• Preparation and execution of launch campaigns for each season.
• Development and coordination of promotions at the point of sale.
• Organization and management of marketing actions and events carried out.
• Search and identify suppliers for marketing actions and events Ensure that all point of sale material is implemented correctly, monitoring and impact on the sale.
• Help the Manager to find new opportunities and ideas.
• Being in contact with the external press and events agency that represents our brands.
• Organization and management of marketing actions and events carried out.
• Prepare reports/feedback of the different marketing activations and competition reports and follow-up of the brand in social networks and the press.

Requirements of the position:

• Minimum experience of 3 years
• Education level: Degree in Business Administration, Marketing or similar
• English fluent
• Microsoft Office (Excel y Power Point), ERP

What we offer in exchange:

• Corporate Offices in Madrid with canteen and parking available
• Home office once a week (Focus Friday)
• Flexible benefits
• Discount on the brands of the Group
• Great international working environment